A2P 10DLC: What It Is and Why You Need It
Understanding Application-to-Person messaging requirements for businesses.
A2P 10DLC Explained
If you're sending business texts from a 10-digit number, you need to understand A2P 10DLC.
What Is A2P 10DLC?
A2P = Application-to-Person (business → consumer)
10DLC = 10-Digit Long Code (standard phone numbers)
It's the registered, carrier-approved way to send business texts
Why It Exists
Carriers implemented A2P 10DLC to:
Reduce spam and fraud
Improve deliverability for legitimate businesses
Create accountability for text senders
Registration Process
Brand registration - Register your business
Campaign registration - Register your use case
Number association - Link your phone number
Trust Scores
Carriers assign trust scores based on:
Business verification
Industry type
Use case
Message volume
Higher trust = better throughput and deliverability.
Hermes Handles It
We manage the entire A2P registration process for you:
Brand registration
Campaign setup
Compliance monitoring
Deliverability optimization